Wow - what is it with me today. I am NOT on the payroll!
From time to time I come across phrases that ring true with me.
I run a marketing technology consultancy firm. A frequent problem we face is that our customers see technology as a panacea to a problem. This from Bill Gates really strikes home -
"The first rule of any technology used in a business is that automation applied to an efficient operation will magnify that efficiency. The second is that automation applied to an ineffiecient operation will magnify that inefficiency."
The lesson here is that if your company has business problems, focus on processes and people first. Technology only comes later.